50 agents read your page the way your buyers will, each one built from your buyers’ own reviews, calls and win/loss notes. Back in 30 minutes: what’s working, what’s broken, and what to fix.
Before they meet you: review sites, community threads, competitor complaints, and how all of it shifted over 18 months. After they meet you: call recordings, CRM notes, win/loss reasons.
Most tools get one half. A persona doc gets neither. How Ground Reality works→
Your buyers are built from evidence first, then sent through the live page.
Your reviews, community threads, call recordings and win/loss notes.
10 per reader, each in a different mood.
Scan, hunt for proof, click or leave. Each with a reason.
Who stayed, who left, and a ranked fix list.
All three stay invisible until the traffic arrives.
It will not say which reader caused the other 97%.
The end user loves it. Security finds no SOC 2. Finance never finds the ROI.
A distracted security lead scans only the nav. A sceptical engineer clicks the first CTA.
More diagnostic depth than months of analytics, in a single run.
Which reader stopped, and what it cost downstream.
Ranked changes, effort estimate, exact element.
Stayed or left, with the number behind it.
What each reader looked for, and where they stuck.
Objections and handling, per reader.
Publish, polish or rewrite.
Win finance without losing the engineer.
Evidence a redesign works, before you build it.
Confirm the page holds up for a new vertical.
Know the objection before the call.
Five readers, seven handoffs. All five finished convinced. 45 of 50 clicked forward. None converted, because two handoffs snapped: no documentation to pass to the technical reviewer, no inspectable proof to pass to the budget holder. An average score calls this page a winner.
Read the full report this came from →
Pick a page whose numbers you already have. See whether we catch what happened. Grade us yourself.